It’s Important to Have Your Own Space on the Internet

Om on big publishing platforms:

No matter how often this happens, we don’t learn our lessons — we continue to till other people’s proverbial land and keep using their social spaces. Whether it is Facebook, Instagram, LinkedIn, or Medium, we get trapped in the big platforms because they dangle the one big carrot in front of our eyes: the reach, the audience, and the influence.

And we keep doing their bidding — they use our social networks, our work, and our attention — and, in the process, help make their networks gigantic and indispensable. We become pawns in their end game. And then they change the rules of the game — after all, if you own the league, you make the rules.

I have known the truth about social platforms. I quit Facebook and Instagram years ago, and candidly I am better for it. I don’t need 5000 friends — 15 good ones will do. And as far as sharing photos — I am happy that I have about a thousand people interested in my photographic work instead of 100,000 followers on Instagram.

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